Ecommerce Specialist
Description
Ecommerce Specialist
Prerequisites:
- Math, Computer Operations, Internet Website basic skills
- Enjoys enhancing one’s computer competencies
- Familiarity with business operations
- Innovative personality
- Enjoys calculations and strategic thinking
- Thrives on the constant rhythm of online sales
- Flexible thinker, able to switch course and adapt to an ever-evolving business landscape
Topics:
- Ecommerce Core Concepts
- Build an Ecommerce Website
- Product Photography
- Engaging Customers
- WordPress
- Drupal
- Magento
- Shopify
- Paypal
- SEO Fundamentals
- Google Analytics
- Online Shopping Cart
- Online Payments
- Conversion Rate Optimization
- Selling on Amazon
- Ebay for Buyers
- Ebay for Sellers
- Competitive Strategy Fundamentals
- Entrepreneurship Fundamentals
- Logistics, Shipping
- Email Marketing and MailChimp
- Affiliate Marketing
- Mobile Marketing Fundamentals
- Advanced Newest Ecommerce Products & Tips
- Business Projections with Excel
Required Software & Materials:
Students receive access to Melamed Academy’s website practice environments, in which they create ecommerce websites. Students receive access to email marketing programs, and a one month access to Excel.
End of Course Certifications & Proficiency:
Upon completion of this course, students will be able to create ecommerce websites and manage ecommerce businesses. This course also prepares students for industry certification exams to become a Certified E-Commerce Manager (CECM): E-Commerce Managers are masters at developing and executing web marketing and e-commerce strategies and operations. They understand customer and organizational needs and define and manage the goals and needs of the site.
